In the week that Fearne Cotton reveals her passion for painting she adds another design bow to her arrow with her 5th fashion collection for very.co.uk.

Inspired by 60’s Pop Art, Fearne emulates iconic poses from the decade to show off her brightly coloured shift dresses for very.co.uk. During the 20th Century there has been a handful of iconic fashion moments featuring the likes of Twiggy, Audrey Hepburn, Marilyn Monroe, Bridgette Bardot and Fearne Cotton is set to follow.

Sporting a blonder look and long lashes, Fearne resembles Roy Lichtenstein’s blonde Pop Art heroine in her latest shoot for the online retailer.

The 60’s theme continues throughout Fearne’s Autumn Winter collection with printed capes and pinafore dresses.

Fearne Cotton says: “This collection is all about the 60’s and Pop Art was a massive movement during this decade. I love how Pop Art interpreted popular culture and its use of bright pop colour has definitely been an inspiration for pieces in this collection.”

“Fearne’s fashion collection is recruiting more and more followers,’ says Dan Rubel, Brand Director Very.co.uk ‘it continues to be a real success for the brand.”

The 29 piece collection is available online now at very.co.uk. Prices range from £20 to £89.